Carvertise is launching new ‘swarm’ feature with its Project Runway campaign
22 Nov 2021
Wilmington-based car-wrapping company Carvertise has moved into the entertainment marketing arena, and it’s turning heads — even in advertisement-saturated New York City.
This month, a fleet of NYC Uber, Lyft and other Carvertise cars were wrapped with eye-catching ads for the ninteenth season of Bravo’s Project Runway, the hit reality show fashion competition. The campaign, a partnership with NBCUniversal, is similar to past Carvertise campaigns in cities across the country, with brand partners like EASports, NASCAR and Wawa. But the Project Runway campaign is here with some added twists.